Reflection of the COMM 1043

After I have completed the COMM 1043, I’ve learnt that the process and importance of defining the target audience which is totally different from what I’ve learnt in the business subject. In the light of this, I have learnt that in publication, the selection of fonts, colour, words and order have to be consider based on the target audience cultural background and reading habit. On top of that, incorporate more visual communication will be able to increase the interested of reading of the audience as the role of visual communication has becoming more and more important as compare with written text communication. Moreover, I also learnt that the selection of the visual communication, the audience cultural background, religion and past knowledge has to be taken into consideration as well since different audience tend to have different interpretation.

Furthermore, upon the completion of the web blog discussion issue, I have learnt the importance of the ethical issue in the publication and the emergent of new media. As a result, it provides me a better understanding and changed my perception on the area of publication and design.

Lastly, I believe that what I have learnt in the COMM 1043 it will not only benefit me of the improvement of the communication skills, but also the understanding of the publication design.