Good Design for Screen Genre

In this part, I will use the power point slides of group presentation 1 and the individual presentation power point slide as a comparison for good design for screen genre.

Short and Straight to the Point

A good presentation writing technique is one that is directly headed to the point (Rothman 2005). With that, as shown in my individual presentation slide, it was simple and shorter with the important information being highlighted as compare with the group presentation. Therefore it will be able to enhance its visibility and easily for the reader to read. This can further proven by Reep (2006, p.148), word that been using when designing a document have to be simple, readable and avoid using the long and complex word in order to gain the reader attention.

Example of group presentation which contain lots of verbal informationExample of the individual presentation which contains short and straight to the point information

Effects of the Colour

Moreover, colour plays an important role in the document design. Therefore the second comparison will be made in terms of the colour used in the presentation. As for the group presentation slides, it is purely black words and white background design. If the reader only looking at the group presentation slides it looks fine and clean. However, if the group presentation is being present just after the individual presentation to the reader, it will not able to attract the reader attention since the individual presentation will be more attractive. This is because it used different types of eye-catching colour such as red to highlight the key words to the reader. This can be further proven by Reep (2006), colour in a document creates an image and helps a reader to move through a document and find specific kinds of information.

Example of group presentation that without any colour

Example of individual presentation with colour texts and also highlighted the main point

The Combination of Visual & Word

On the other hand, Kress & Leeuwen (2006, p.17) states that the document design need to understand the integration of texts and images to convey effective message. Therefore in the third comparison, the combination of texts and images will be used to compare between these two presentations. As for the individual presentation it looks more attractive as compare with the group presentation as it included lots of images in the explanation. This can be further support by Reep (2006) readers do not read only the printed words on a page; they also read the visual presentation of the text.

Example of group presentation without any visual communication

Example of individual presentation which included of visual communication in the explanation

Reference:



Kress, G, & van Leeuwen, T 2006, ‘Chapter 1: The semiotic landscape: language and visual communication’ in Reading images, pp. 16-44.

Reep, DC 2006, ‘Chapter 6: Document Design’, in Technical Writing, 6th edn, Pearson Edu. Inc., New York, pp. 133-172.

Good design for screen genre
In this part, I will use the power point slides of group presentation 1 and the individual presentation power point slide as a comparison for good design for screen genre.
Short and Straight to the Point
A good presentation writing technique is one that is directly headed to the point (Rothman 2005). With that, as shown in my individual presentation slide, it was simple and shorter with the important information being highlighted as compare with the group presentation. Therefore it will be able to enhance its visibility and easily for the reader to read. This can further proven by Reep (2006, p.148), word that been using when designing a document have to be simple, readable and avoid using the long and complex word in order to gain the reader attention.
Effects of the Colour
Moreover, colour plays an important role in the document design. Therefore the second comparison will be made in terms of the colour used in the presentation. As for the group presentation slides, it is purely black words and white background design. If the reader only looking at the group presentation slides it looks fine and clean. However, if the group presentation is being present just after the individual presentation to the reader, it will not able to attract the reader attention since the individual presentation will be more attractive. This is because it used different types of eye-catching colour such as red to highlight the key words to the reader. This can be further proven by Reep (2006), colour in a document creates an image and helps a reader to move through a document and find specific kinds of information.
The Combination of Visual & Word
On the other hand, Kress & Leeuwen (2006, p.17) states that the document design need to understand the integration of texts and images to convey effective message. Therefore in the third comparison, the combination of texts and images will be used to compare between these two presentations. As for the individual presentation it looks more attractive as compare with the group presentation as it included lots of images in the explanation. This can be further support by Reep (2006) readers do not read only the printed words on a page; they also read the visual presentation of the text.

Reference:
Kress, G, & van Leeuwen, T 2006, ‘Chapter 1: The semiotic landscape: language and visual communication’ in Reading images, pp. 16-44.
Reep, DC 2006, ‘Chapter 6: Document Design’, in Technical Writing, 6th edn, Pearson Edu. Inc., New York, pp. 133-172.

New Forms of Media Publishing

The new trend of online media

The forms of publishing have grown rapidly in the past decade. As a result, these days, people benefit from the emergence of new forms media publishing as they can obtained information easily especially in the Internet Era.


The new forms of media can be defined as the electronic communication that is made possible through the use of computer technology (Webopedia.com 2009).


Moreover, the new trend of Internet media has treated the traditionally way of media published such as print-based newspaper or magazine in terms of the degree of control and the regulation in publishing the news. For example the Malaysiadigest.blogspot was one of the few online alternative media that was able to conform to the ethical notion of unbiased reporting without much fear due to its lack of rules and regulation and the degree of control by the government. As a result, it has causes the generation Y nowadays, has become more political and news conscious. Also they are able to express their own expression in regards of any issue by leaving the comment in the discussion space as provided in the blogspot.



Youtube VS Copyright Issue


Research shows that, more than 80% of Malaysia Internet users viewed online video especially Youtube during the month of January 2010 (AdoiMagazine.com 2010). This shows that, by surfing into Youtube has become the rule of thumb for the Internet users. Therefore it has changed the way of people receiving or reading the information such as they rather spend time viewing on the relevant video clip than reading the print-based text.


Part of the reason is because of there are all sources of video clips that can be found in Youtube. Users can upload any video just by registering to become the member. Thus, 24 hours worth of video are being uploaded to the site every minute (Yahoonews, 2010). As a result, Youtube has been criticized frequently for failing to ensure that its online content address to the law of copyright.



This is because some of the videos uploaded are without proper permission such as music video or even video episode that haven officially release. As a result, in order to avoid the copyright issue and create a good brand name in both users and media production point of view, Youtube should strengthen and revise their rules on copyright issue.




Reference:


Adoi Daily Fresh News 2010, ‘COMSCORE NOW In Malaysia, Australia, China, Japan and Singapore’, viewed 18 April 2010, http://www.adoimagazine.com/newhome/index.php?option=com_content&view=article&id=5599&catid=1&Itemid=5>.


Webopedia 2009, New Media, viewed 18 April 2010, http://www.webopedia.com/TERM/N/new_media.html>.


Yahoonews 2010, ‘YouTube redesigns website to keep viewers captivated’, viewed 18 April 2010,http://malaysia.news.yahoo.com/afp/20100331/ttc-us-it-internet-company-youtube-0de2eff.html> .


Bibliography:

Adoi Daily Fresh News 2010, viewed 18 April 2010, http://malaysia.news.yahoo.com/afp/20100331/ttc-us-it-internet-company-youtube-0de2eff.html>.


MalaysiaDigest.Blogspot 2010, viewed 18 April 2010, http://malaysiadigest.blogspot.com/>.

Types and Structure of Blogging Community

"B" Community

In order to share the similar interest among the bloggers, I believe that creating a blogging community will be the most appropriate way. By doing this, it allow the blogger to build up around the same interest and communicating via blogs (Vinson 2006).

Types of "B" community

There are three different types blogging community which are single blog community, central connecting topic community and boudaried communities.

Single blog community which is owned by one owner or organization. The communities member have no power to control or change the blog since the power within control by the central blogger. Unlike the central connecting topic community which tend to link the blogs together with the same interest of topic. Therefore in the topic centric communities both power and identity is distributed across the community. Moreover the rich network of perspectives allows the communities to have many views on an issue, rather than one that view that as stated in the single blog community (White 2006). Furthermore the communities tend have greater power since the power is distribute accross the community and the subcommunities is able to formed easily.

On the other hand, the bondaries communities is those that requires member registration to join the community and are offered the chance to create blog. The owner of the boundaries communitites hold much of the control over the blog and have the right to delete other members comments (White 2006).

Moreover, members tend to make discussion among themselves in the community discussion board. An example for a boundaries communities blog will be kennysia.com. This blog is owned by Kenny Sia and it only allows registered members to leave comment on it.

Reference:

Vinson, J 2006, ‘Blogging and Communities’, Blog.com, viewed 18 April 2010, http://blog.jackvinson.com/archives/2006/06/26/blogging_and_communities.html>.

White, N 2006, ‘Blogs and Community – launching a new paradigm for online community?’, The Knowledge Tree, viewed 18 April 2010,http://kt.flexiblelearning.net.au/tkt2006/edition-11-editorial/blogs-and-community-%E2%80%93-launching-a-new-paradigm-for-online-community>.

Bibliography:

Kenny, S 2010, ‘ADV: The Apple iBlackBerry’, viewed 18 April 2010, http://www.kennysia.com/archives/2010/04/adv-the-apple-i.php>.

Classification and Approaches of Blog

Different approaches for the “B” for Blogging

Blogging has grown into a worldwide phenomenon whereby majority of people is in the world of blogging regularly. Moreover Simons states (cited in Funnel, 2010) that blog has been classified into 9 different types which is pamphleteering, digest, advocacy, popular mechanics, exhibition, gatewatcher, diary, advertisement and news blog.

However, on the other hand, Quintagroup (2010) has further simplified the 9 classifications of blogs into 4 classifications which is personal, corporate, genre and media blogs. In this case, the blog classification as stated by Quintagroup will be more appropriate and widely acceptable by the public. This is because the way it classifies the blog is not only based on the types of contents, but also in the way those contents are delivered or written.

The exhibition and dairy blog will most likely be classified as the personal blog since the way it is conveyed is mostly towards to express or demonstrate the blogger personal express or idea.
Moreover, for the blog which often discusses on a specific issue or topic such as pamphleteering, digest, advocacy and gatewatcher blog will be classified as the genre blog in the point of view of the public.

Whereas exhibition, popular mechanics and advertisement blog is more concentrated towards more on commercial purposely such as demonstrate the product feature or recommendation of a particular product or services will be classified under the cooperate blog. In this case, the famous Asia blogger Kenny Sia’s blog will be fall under the cooperate blog. Since most of his post is for commercial purpose. In this case, Kenny Sia is explaining the feature of the IPhone in his post and the value plan that offer by the Maxis.

Lastly, the news blog will be classified as the media blog since it usually involves lots of pictures rather than just verbal communication in order to deliver the message more effectively.

Reference:

Funnel, A 2008, ‘A taxonomy of blogs’, TheMediaReport, viewed 20 April 2010, .

Quintagroup, 2010, ‘Corperate Blogging’, Enterprise Blog Info, vieweid 20 April 2010, http://www.enterpriseblogs.info/corporate-blogging>.

Bibliography:

Kenny,S 2010, 'ADV: The Apple Blackberry', viewed 19 April 2010, http://www.kennysia.com/archives/2010/04/adv-the-apple-i.ph>.

Welcome to the World of Blogging

The Current Phenomenon of "B"

Nowadays, blogging is one of the fastest growing hobbies on the Net where it can be seen that the average blogger has three or more blogs and has been blogging for two or more years. It has become one of the common interest amongst the public. The most common rates for updating are 2-3 times per week (Godin, 2009).

Current Trend of Blogging

According to surveys, the majority of bloggers are more affluent and well educated than the general population. 75% of them represent college graduates and 40% of them are degree graduates (Arrington 2009). In addition, 60% of the bloggers are at the age of 18 years to 44 years. Well, it can be proven that blogging covers quite a large range of people in the population.

Benefit to the Community

Blogs connect people who share the same interests. Through this, each blogger’s interests are can be satisfied even niche interests. For the commercial producers, advertising through blogs is lower and its very targeted its cost of operation since it is maintaining a blog is free and easy to gather the similar interest of the users.

Reference:

Arrington, M 2009, ‘Day 1: Who Are The Bloggers? SOTB 2009’, Technorati, viewed 20 April 2010, <>http://technorati.com/blogging/article/day-1-who-are-the-bloggers1/>.

Godin, S 2009, ‘Day 3: The How of Blogging: SOTB 2009’, Technorati, viewed 20 April 2010, http://technorati.com/blogging/article/day-3-the-how-of-blogging1/>.

Bibliography:

Technorati, 2010, viewed 18 April 2010, < http://technorati.com/blogging/article/day-1-who-are-the-bloggers1/>.

Technorati, 2010, viewed 18 April 2010, < http://technorati.com/blogging/article/day-3-the-how-of-blogging1/>.

The purpose of my blogspot

The purpose of my blog is to discuss the issue and topics in document design. By doing this, personal opinion, research on different author's work will be shown in the post in order to streghten the disccussion.

Comments and opinions are welcome for information sharing and discussion.